'1 C ', IPO, PR, Cloud...

Especially since yesterday blog intercourse was. regular ' pulse '. All this has bearing on them to the clouds. More specifically to IT and to many of us.

In his journalistic work, I see a great contradiction of its own internal. On the one hand, I firmly believe that the commercial companies to learn how they do business (well, like advising MS: ' Why do not you lower the price to increase sales ') - it is useless and even just plain stupid. On the other hand, I am constantly expressing any comment and advice to climb.

In explanation of this contradiction, I can say that my ' comments ' do not mean to change the business (although, by the way... - if for PR- aspects, then we have ), and is a form of self- understanding of reality, an attempt to understand the inner workings of counterparties.
So that's about over with '1 '.

I am writing about this for many years and once again I say, I think that PR- activity of '1 C ' does not correspond to the position and role in our company's IT market.
And a serious PR- increasing trend of silence all the more strange to see a new phase of growth of its business and move toward IPO.

But at the same time talking about it, I have always emphasized: to give advice with '1 '' how to live '- this is from the category of ' academic learning '. Just even funny lesson. ( 'if you're so smart, why are you...?').

But that's just now I'm writing an article for PC Week for the year '1 C '( as reported by us on the Day of Accounting ). And one of the theses that there is already present: we see a slowdown in the growth of '1 C '.

And it's only natural: '1 C 'already ' developed ' their market niche. She had to develop new segments, which live on the other, not -native - 1s rules....
In short: each step will be given for it harder and harder....

And then PR issues becoming more relevant than it was some time ago.

I like a good saw, on the one hand, the decline in media interest in the affairs of '1 C '( I think it is a consequence of its PR), with another interest of the audience.

look.
An example from my publication on the ' Day of Accounting ... Within two working days an article came out in the Leaders Top Articles PC Week ( cm. http://www. pcweek. ru /). I've been following this indicator and I can say for sure: no one event does not go for that much in the leaders, and even more so in three days. If that test is simple enough, I think.

A few days ago, my colleague, Vladimir Mitin, wrote a post on the openness of the IT market (http://www. pcweek. ru/ecm/blog/vladimir-mitin/417. php). There's one phrase was mentioned '1 C ' (for example, with its reports about the project ), and this is a phrase immediately provoked debate on the next portion of '1 C'. Of which I personally see that the view of many in the IT market is not very consistent with the realities of.

However, I repeat: to teach '1 C ' as live - it's just ridiculous... But all the same growth rate it seems to have slowed down....

P. S. I wanted to and about the cloud -1C to write, but now - in the next record.